Done properly, a SWOT analysis can be one of the most effective strategic planning tools you have. For small businesses, SWOT analyses can be completed in just a short amount of time without the need for outsourcing. Performing a SWOT analysis can help you make important business and marketing decision
Successful businesses all have one thing in common: defined marketing strategies. Growing your business without having a clear marketing strategy is almost impossible. It’s easy to get distracted by the day to day marketing tasks like building your website, writing a blog or creating the perfect magazine advertisement and forget
ASL’s Midwest Office, located in Naperville, Illinois, is one of ASL’s smaller offices. Josh Velazquez is one of a few producers who work out of our Midwest office. Through eight years with ASL and working in two different offices, Josh has remained dedicated to the company. We asked Josh a
This week’s food spotlight is a tale of two cities. ASL has offices in Illinois and New York, so it’s fitting that we talk about the ongoing battle between the two state’s largest cities. For some that might be the Cubs vs the Mets. (or White Sox vs Yankees.) However
It’s easy to forget all the behind-the-scenes work that goes into keeping a business up and running. Especially in insurance. Once a policy is quoted and bound, who makes sure those policies are issued? The processing department. It definitely isn’t magic and it is an integral function in ASL’s process.
It’s a restaurant…it’s a vehicle…nope, it’s a food truck, and it needs coverage too. When you take two insurable things — like a vehicle and a restaurant — and combine them, you may not know where to begin when it comes to insuring the business. However, your clients who own
If you’re still relying on cold calls and knocking on doors to generate sales — you’re willingly letting money pass you by. If cold calls and office visits aren’t cutting it for you, where do you turn? Social media. Does that answer surprise you? It shouldn’t. Research by LeadSift showed
Buying a house is a very personal matter for both the buyer and the seller. Parties often rely on the expert help of a real estate professional in order to navigate the often confusing ins and outs of the process. What happens when that relationship turns sour? Consider the following.
One of your top clients receives a gift that she’s been eyeing for months — a platinum and diamond necklace. The next day she calls your office and asks a very important question, “What happens if my necklace is lost or stolen from my home?” Clients often have questions when
Atlantic Specialty Lines is one of the nation’s top rated MGA, according to a recent report by Insurance Business America. The publication surveyed thousands of insurance agents across the nation to rate the performance of MGAs in seven categories. Of the hundreds of MGAs rated, 30 stood out from the